Every September, thousands of Elvis fans flock to Porthcawl for a weekend of music, costumes, and celebration like no other. The Porthcawl Elvis Festival has grown into the largest gathering of Elvis tribute artists in Europe, and Hi-Tide is right at the heart of the action.
If you’re planning your first visit, this guide will give you everything you need to know to make the most of your weekend with the King.
What Is the Porthcawl Elvis Festival?
The Elvis Festival started in 2004 as a small local event, and it’s now an international phenomenon. Fans from across the world travel to South Wales to enjoy live performances, themed parties, and street celebrations — all in honour of Elvis Presley.
Hi-Tide has become the spiritual home of the festival, hosting packed shows, tribute acts, and legendary after-parties every year.
When and Where Does It Take Place?
- Location: Porthcawl, Bridgend, South Wales
- Main Venue: Hi-Tide Inn, close to the seafront
- When: Usually the last weekend in September
The whole town gets involved, with bars, hotels, and even shopfronts dressed up in Elvis themes.
Why Hi-Tide Is the Place to Be
While events happen all over Porthcawl, Hi-Tide is the centre stage of the festival. Here’s why:
- Non-stop music: From early afternoon until late at night, tribute acts perform back-to-back sets.
- Iconic atmosphere: Hi-Tide has hosted the festival since the beginning, and it’s become part of Elvis tradition.
- The after-parties: Once the main acts are over, the energy keeps going with themed discos, dancing, and drinks until the early hours.
- Beachfront location: Step outside and you’re right by the coast, perfect for catching your breath between sets.
What to Expect as a First-Time Visitor
1. Wall-to-Wall Elvis
Don’t be surprised if you see hundreds of Elvis lookalikes wandering the streets. From the classic 1950s rock-and-roll style to the Vegas jumpsuits, it’s a sea of Elvises wherever you go.
2. A Festival for Everyone
Even if you’re not a hardcore Elvis fan, the festival is full of energy, humour, and fun. It’s about music, dancing, and community just as much as it’s about the King himself.
3. Packed Venues
Hi-Tide and other hotspots fill up fast. Expect buzzing crowds, lots of singing along, and a friendly festival spirit.
Tips for Making the Most of the Festival
Get Your Tickets Early
Hi-Tide’s shows are in high demand. Booking ahead ensures you don’t miss out on the headline performances.
Dress the Part
You don’t need to go full jumpsuit (though plenty do!) — but a pair of blue suede shoes, a vintage shirt, or even a Hawaiian lei will help you join the fun.
Plan Your Day
The festival spreads across multiple venues, but most people anchor themselves at Hi-Tide and then wander into town for street performances and themed events.
Bring Cash
Some smaller vendors and street performers don’t always take cards, so it’s handy to carry a bit of cash.
Where to Stay in Porthcawl
Accommodation fills up quickly, so book well in advance. Options include:
- Hotels and Guesthouses: Many in walking distance of Hi-Tide.
- Self-Catering Cottages: Great if you’re coming with a group of friends.
- Camping & Caravans: For a budget-friendly festival experience.
Hi-Tide itself is a short distance from central Porthcawl, making it a convenient base for most visitors.
Food and Drink at Hi-Tide
With hours of dancing and singing, you’ll work up an appetite. Hi-Tide serves classic pub food, quick bites, and plenty of drinks to keep the party going. Many festival-goers make it their all-day base, with meals, drinks, and music all in one place.
Beyond the Festival: Explore Porthcawl
If you’re staying for a few days, take some time to explore Porthcawl beyond the Elvis theme.
- Rest Bay: A popular surf beach with golden sands.
- Coastal Walks: The Wales Coast Path offers stunning seaside views.
- Coney Beach Fairground: Old-school fun with rides and arcades.
- Local Pubs & Cafés: A chance to enjoy Porthcawl’s warm hospitality outside of the festival buzz.
Why People Keep Coming Back
The Elvis Festival isn’t just about impersonations — it’s about community. Visitors talk about the friendships made, the joy of singing together, and the way Porthcawl transforms into a celebration of music and life.
Hi-Tide has been at the heart of that for over 20 years, and it remains the go-to venue for unforgettable Elvis memories.
Final Thoughts
For first-time visitors, the Porthcawl Elvis Festival is a one-of-a-kind experience. Expect music everywhere, plenty of laughs, and an atmosphere you won’t find anywhere else.
Whether you’re in a leather jacket or a white rhinestone jumpsuit, Hi-Tide is the perfect place to soak up the spirit of Elvis.
So get your tickets, dust off your blue suede shoes, and prepare for a weekend of music, dancing, and pure Elvis magic.

